Habit Rouge by Guerlain: The First Male Oriental

Habit Rouge proposed a novel score for the time, reconciling contrasts: freshness through the bitterness of citrus fruits, and warmth of oriental notes known as amber; Habit Rouge was the first Oriental in Masculine Perfumery.

Equestrian Inspiration: An Art of Living

How can one speak of Maison Guerlain without addressing its rooted love for the horse world? Even before knowing how to walk, the descendants of the Guerlain family had tasted the bewitching and devouring passion of horse riding.

Riding a horse is much more than a sport; it is an art, a philosophy, an attitude, codes, a prolific and exhilarating olfactory universe. This is what Jean-Paul Guerlain offers us with this fragrance.

With the allure of a piaffe, this perfume is an open door to the closed universe of the equestrian world. It is also a beautiful opportunity for laymen to be initiated and transported by the divine dishes of horse riding. It is a world of silence where elegance and refinement mingle with animality.

Leather, Effort, and Refinement

Habit Rouge is the scent of effort revealed by the friction of leather on the animal’s sweating skin after a competition. It is the moment of reunion when one unsaddles the mount, steaming and soaked by sacrifice. It is the femininity of every man stolen by a vanilla note. It is virility exalted by patchouli and bitter orange.

When men rode, they lived in the shadow of their mount and forged themselves in humility. Clad in audacity and sobriety, their Habit Rouge (Red Coat) with a velvet or black satin collar, mirrored their fervor and imperial ardor. It was worn during horse shows.

Accompanied by white trousers, a white shirt, meticulously polished black boots, and a riding cap, also black. The rider was decked out to achieve a “clear round.”

Habit Rouge is also: the hunting coat, even if it concerns the tenderest of hunts? Habit Rouge is the perfume with insolent sensuality, expressive, bordering on the forbidden; it intoxicates, provokes, and crystallizes women’s passion. Many women wear it, for they will find the spirit of Shalimar, in a more leathery and full-bodied version.

Note: Habit Rouge eau de parfum possesses a truly different orchestration, less zesty but with an addition of oud wood, which makes it even deeper and more sensual.

Dress Code: The 50th Anniversary

To celebrate the 50th anniversary of Habit Rouge, Guerlain delivers its interpretation of the famous dandy rider. Modern, our dandy straddles his scooter more willingly than a thoroughbred, but he shares with his elder the same elegance, the same nonchalance, the same culture of beauty. In a word, the same Dress Code.

This new olfactory ride is led in a fantastic manner with an opening of incisive freshness, enhanced by spicy notes. The heart beats to the rhythm of its woody notes but on a more supple tempo. As for the final sillage, it is shared between the roundness of praline and the elegance of leather notes to form an addictive accord.

Speed, softness, freshness, roundness—Dress Code fits in its own way into this tradition of contrast in sensations, which signs the elegance and success of Habit Rouge. Habit Rouge Dress Code perfume retains the same DNA as its elder but is revisited, re-orchestrated, an even more addictive, gourmand version.

Not to be missed, I love it! Hoping that this perfume will remain in the catalog; it is planned as a limited edition, but who knows? If it continues to conquer the hearts of men and women, we will have the chance to keep this marvel.

Excellence: From Scented Gloves to Extract

Guerlain revives the magnificent tradition of glover-perfumer by partnering with Maison Agnelle, one of the finest French glove makers, to offer exceptional scented gloves. For the 50 years of Habit Rouge, Guerlain offers exclusively at the Champs-Elysées Boutique and on its website Guerlain.com, gloves scented with extract.

The vanilla notes and patchouli associate with leather notes, divinely sublimated by the nobility of black glazed lambskin. Modern because equipped with touch-screen fingers, refined with its red finishes, 100% cashmere lining & contrasting stitching, this masculine glove embodies French elegance.

The height of chic, a free customization service is offered at the boutique at 68 Champs-Elysées to embroider your gloves with your initials. Habit Rouge Gloves: €290, retail price.